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Chapter 1: Introduction Chapter 2: Examining Your Data Chapter 3: Factor Analysis Chapter 4: Regression Chapter 5: Multiple Discriminant Analysis Chapter 6: Manova Chapter 7: Conjoint Analysis Chapter 8: Cluster Analysis Chapter 9: MDS Chapter 10: Structural Equation Modeling: An Introduction Chapter 11: SEM: Confirmatory Factor Analysis Chapter 12: SEM: Testing A Structural Model
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